[日本IBM_M&C] Performance Marketing Manager


※ This is a position for IBM Japan, Ltd.

Lead leadership agenda Cloud, GTS, Security and CIO campaign strategy and priority based on business priorities, target cohorts and buyer types. Develop and implement an integrated plan for driving client engagement across all interaction types. Lead the functional experts - Event Specialist, Digital Strategist and Campaign Specialist - to establish a buyer's journey across all touch points. Use data driven techniques to determine the right tactic and offer mix. Analyze and assess campaign performance, make adjustments based on the findings. Drive marketing created revenue, with emphasis on new buyers

Before applying, please download and complete the Entry Sheet from the below URL, and attach with your CV/resume. Thank you.

  • At least 10 years of marketing and communication experience.
  • Digital marketing experience.
  • Work in foreign and global culture companies.
  • Management experience for experienced marketers
  • Fluent in English and Native Japanese

Brands: IBM
Country: Japan
Job Family: Not Applicable

Type: Full-Time

Experience: Mid-Senior Level

Category: Marketing

Reference ID: 56695BR

Date Posted: 02/23/2017